A new year often comes with setting new goals. Not sure where to start with yours for 2021? Discover a few of our favourite goals that we'll be continuing to work hard on & ones we think are important for everyone to keep this year. 
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As you may know, sustainability is at the core of everything we do. Why not try & shop more sustainably this year? This could be by investing in organic & recyclable fabrics, being more conscious of where you're shopping or simply by taking your own re-usable bag to the supermarket!
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Model Harry wearing Green Southwold Sweatshirt
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We're proud to be a plastic free brand with 100% recyclable packaging. In 2020, UK households threw away over 26.8 million tonnes of waste! Why not make it a resolution to recycle more, use re-usable bottles & coffee cups and even try to get your household to recycle well with you.
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Models wearing Suffolk Quarter Zip Sweatshirts
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2020 was a challenging year for us all when it came to staying connected with our friends & family. It can be easy to fall out of the habit of reaching out in this new normal way of living, so make it a priority to scroll less on your phone & make a call to your loved ones instead.
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Model Eliza Batten wearing Pink Newquay Deck Shirt
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We all know staying active is key for a healthier & happier lifestyle. Why not join us in making a fitness goal of your own for 2021? This could be trying out a new at-home workout, training for a 5/10K run, learning some yoga or simply making sure you get out of the house once a day to get your steps in!
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Model Frankie Gaff wearing Cobalt Blue Penzance Puffer Jacket
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Discover our full range here at www.whaleofatimeclothing.com

 What’s New?

We’re delighted to introduce our exclusive jewellery collaboration with Hiho Silver, a brand celebrated for its beautifully crafted sterling silver designs. Bringing together Hiho’s renowned craftsmanship and our signature block colour style, this limited edition collection features two timeless pieces designed to be worn and loved every day.

The Cherry Roller Bangle

The Exclusive Sterling Silver Hiho x Whale of a Time Cherry Roller Bangle makes a striking statement. Handcrafted from solid sterling silver, it features enamel roller beads in our iconic Suffolk red and navy, along with a whale-tail bead at its centre — a nod to our Norfolk coastal roots.

The Dinky Charms Necklace

The Exclusive Sterling Silver Hiho x Whale of a Time Dinky Charms Necklace is a delicate everyday piece with subtle WOAT charm. Crafted in sterling silver, it’s perfect worn alone for understated elegance or layered with your favourite necklaces for a relaxed coastal look.

Layer with the Weybourne Quarter Zip Fleece

On cooler coastal days, the Cherry Roller Bangle adds a subtle touch of colour and craftsmanship when worn with the Weybourne Quarter Zip Fleece. The rich red and navy enamel beads echo the classic country and coastal colour palette that Whale of a Time is known for. Paired with the soft, practical warmth of the Weybourne fleece, this sterling silver bangle creates a stylish yet relaxed outfit perfect for seaside walks, countryside adventures or casual weekends.

Comfort & Style with the Penzance Puffer Jacket

When the temperature drops, the Hiho Silver x Whale of a Time jewellery collection adds a refined finishing touch to cosy layers like the Penzance Puffer Jacket. The sleek sterling silver of the Dinky Charms Necklace contrasts beautifully with the practical warmth of the puffer jacket, creating a balance of function and style. It’s an ideal pairing for coastal days out, combining timeless jewellery with one of Whale of a Time’s most versatile outerwear pieces.

Style with the Torbay Deck Shirt

For super easy style, the Hiho Silver x Whale of a Time Dinky Charms Necklace pairs beautifully with the Torbay Deck Shirt. The clean lines and classic maritime feel of the deck shirt complement the delicate sterling silver necklace perfectly, creating a timeless look inspired by days spent by the sea. Whether layered over a tee or worn on its own, the Torbay Deck Shirt and this elegant necklace make an easy everyday combination that captures the relaxed spirit of coastal living.

Everyday Comfort with the Suffolk Quarter Zip Sweatshirt

For dressing your go-to everyday wear, the Cherry Roller Bangle and Dinky Necklace work perfectly with the Suffolk Quarter Zip Sweatshirt. The sweatshirt’s classic country-meets-coast style pairs effortlessly with the handcrafted sterling silver aspects of the collection, while the signature red and navy enamel rollers subtly echo the brand’s heritage colour palette. It’s an easy way to elevate a casual outfit while keeping the comfortable, laid-back feel that defines the Whale of a Time lifestyle.

Elegant, timeless and crafted to last, both pieces capture the spirit of Whale of a Time perfectly.

Discover the collection online and add a little coastal charm to your jewellery box.